China’s foremost mobile company Xiaomi aims for big shares of the UAE MENA market
UAE DUBAI, Jan. 13– The planet’s 4th biggest maker of phones, China’s Xiaomi, released quite a few its models on Wednesday, together with Dubai-based Task FZCO business.
Xiaomi intends to get a considerable share of the market in the speedily rising mobile phone market place in the Middle East as well as North Africa (MENA).
In the official media as well as ICT distributors’ launch, Xiaomi and Task FZCO shown their Android smartphones Redmi 2 Pro as well as Redmi Note 2, and moreover Mi4i and Mi Note, moreover unveiling their intentions to entice the end customers.
Xiaomi wishes to clone its own victory in other MENA marketplaces for instance , Saudi Arabia.
“Xiaomi is known for its range of priced reasonably cell phones, and additionally improving connectivity options” said Givemore Gurira, COO(Chief Operating Officer) at Task FZCO, the area’s unique Xiaomi dealer.
In China, Xiaomi is a corporation worthy of 45 billion $, as well as the best-selling cellular phone developer (based on the ICT research firm IDC), very well-liked by youthful, technology knowledgeable users including students, graduates and also young experts.
Khaled El-Khoury, Chief Commercial Officer(COO) at Etisalat, the United Arab Emirates (UAE)’ largest telecommunications supplier, will specifically disperse the Xiaomi product range through its nation-wide sales channel of retailers.
He explained, “We are delighted to be the unique suppliers of the Mi brand name, a competing add-on to our current line-up of cutting-edge cellular devices.”
El-Khoury proclaimed that Etisalat will allow its users to utilize Mi models with the 4G LTE network, at the moment the best network in the Gulf country.
“The UAE with its population of 9.5 mil, has been among the biggest phone amounts globally since every person possesses on average 2 cellphones.”
The best smartphone brands in the UAE are Huawei, Samsung, Apple (iPhone) plus Blackberry, in accordance with IDC. Gurira said Xiaomi’s Mi brand products will market at 50 % of the cost of Apple’s iPhone 6S or Samsung Galaxy S6.
Lei Jun, founding father of Xiaomi and serial company owner, has now been looking forward to a share of the market in India. In the year 2014, Xiaomi offered beyond 61 , 000, 000 mobiles in China, Taiwan, Hong Kong, Singapore, Malaysia, the Philippines, India, Indonesia and even Brazil.